10/15/2008

Google income threatened by typosquatting courtcase

Google reported net income of $1.25 billion for the quarter ending June 30 on revenue of $5.37 billion. Advertising generates about 99 percent of Google's revenue, according to its financial statement.

Google says in a court filing that it has "no reason to know" whether a domain in its advertising program "could infringe a valid trademark."

Edelman, an assistant professor at the Harvard Business School and an advisor to McAfee, says there are as many as 80,000 domains "typo-squatting" on the United States' top 2,000 websites alone, including MySpace, FaceBook and Craigslist.

source

what to do ?

Q: Are there any restrictions on the domains directed to the AdSense for domains service?
A: AdSense for domains must adhere strictly to Google’s AdSense policies. Domain names submitted to may not contain or link to any of the following content: illegal activity; site promotion of incentive or fraudulent clicking; violation of trademark (and related rights), copyright, trade secret, patent or other intellectual property right of any third party; software which contains a virus, worm or other code that could be damaging or harmful to a user's computer system or stored information; libelous, defamatory, obscene or hateful content; or any subject matter not in line with Google policy.

Q: Is Google involved in the select or registration of the domains in the AdSense for domains program?
A: Google is not involved with the selection or registration of these domain names, and is not in a position to arbitrate trademark disputes between the registrants, our partners, and trademark owners. Accordingly, we encourage trademark owners to resolve their disputes directly with the registrants or registrars. As a courtesy to trademark owners, Google provides a simple publicly available complaint procedure and, once notified of a legitimate complaint against a specific domain, Google will no longer serve ads to that domain. For instructions on how to file a complaint, please refer to the Trademark Complaint Process page. Additionally, a copy of our publicly available trademark policy is available online.

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So each time you see a adsense ad on a phished domain, you can complain and hit the scammers

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